This is our first meeting. The main focus will be spent on your app and the value proposition to your market – aka, why someone will download your app. We get to know you, your idea, and together, brainstorm your idea and begin to shape your User Flow Diagrams.

User Flow Diagrams are a high level overview of all the features of your idea, and informs the steps your users will take and how that connects into your tech stack. The meeting will also be used to start the discussion about your pathway to development, branding, pitch deck and marketing strategies.

Wireframes will form the structure of what your idea will be once it’s in the market. We take the User Flow Diagrams from words on a page to screens that document your user’s journey.

App Boxer will work hand-in-hand with you to design your logo and create your brand assets.

A successful digital product has a brand that creates an emotional connection with its audience. It only takes 3 seconds for users to identify with your brand and decide whether it’s trustworthy.

We get started by creating a mood board of references based on your detailed brief. With communication between meetings and our team of designers, together we will create a brand identity, that aligns with your target market.

The User Stories gives you an itemised, fixed cost quote for every feature and function of the project. It gives you the freedom to split your project into phases so that you can have a lean MVP (Minimum Viable Product) and get to market quicker.

It also gives our Development Team a detailed breakdown of exactly how each feature and function works, and gives you and your stakeholders a clear roadmap to development.

Simply put, UI/UX design focuses on a user’s overall experience and interaction with a product. Once the functionality of the product is confirmed, our UI/UX designers apply your brand’s elements, such as colour and typography, to the wireframes.

This crucial part of the design process ensures that the product is visually aligned to your brand as well as provides visual directions for the user. This includes features such as intuitive navigation, prominent calls to action, and a consistent interface throughout.

A High-Fidelity Prototype appears and functions as close as possible to the actual product. This allows you to get feedback from your target market before you develop, which is called User Validation Testing. It also allows you to demonstrate your product to customers and stakeholders, so you can use it for promotions and communications, while the app is being developed.

A Landing Page is engineered to grow your audience and showcase your brand before you launch. With effective organic marketing you can build out a database of first users, to maximise the potential to launch with more users from day one and start seeing value as early as possible.

What is a product deck? A product deck is a presentation that showcases your new app idea to potential customers and stakeholders, its purpose, and how someone can use it.

It’s a great way to drum up interest, and get buy in at the pre-launch stage. It’s also a handy tool to educate your sales teams.