In order to better cater to the needs of our target customers, we ensured that the design is super basic with large touch zones, there is minimal information on each screen and the focus is only on one task at a time - from building the profile to exercise regimes. We made use of relatable imagery and strayed away from illustrations while keeping the colour palette softer and less intimidating to our audience.
The basic requirement for this app was the ability for users to be able to modify the exercises and plans to suit their needs and chronic conditions or injuries. The App was built using React Native to run on IOS and Android devices with a Python Backend hosted on AWS.
The founders trusted our expertise to deliver an app that could make the complicated backend look simple and user friendly.