It is the process of understanding your whole vision and gathering requirements for your app before heading into app development.
Think of it like hiring a building architect to design a house before you hire the builder.
Uber for diesel delivery. Fill’er App was created to give small businesses access to immediate services, at the touch of a button. Providing them with a specialised product designed to suit their exclusive needs.
PremiAir Hire is a well established diesel and service provider, catering to businesses who operate on large scale projects. They found that smaller businesses were looking for a more direct service that catered to their needs rather than wasting time and money on more expansive services.
Fill’er App is a diesel delivery service that allows the user to order, purchase and receive fuel in 4 easy steps. The app simply asks for the amount of fuel, the delivery address, date the order is required and produces a quick quote that locks in the price. The customer is then able to track the delivery driver to the worksite.
App Boxer worked alongside PremiAir Hire, to develop a new brand that caters to the consumers needs, specifically focusing on the customer’s experience. As the project developed, the client approached us to build a simple one page website to accompany the app. This site enables customers to view quick quotes and place an order on any device.
We also built an additional administration panel that allowed the client to track and oversee all orders. Alongside the brand, App Boxer assisted with marketing advice and strategy.
When approaching the brand strategy for Fill’er App, PremiAir Hire wanted to create a separate identity that targeted a different demographic. The branding was focused on creating a playful, clean and vibrant visual identity. This is embedded throughout the app and website, using simple graphics and icons to mimic the energy of the brand.
The App Boxer development team built a React Native app for iOS and Android devices with a Python Backend hosted on AWS using REST APIs. After the success of the initial launch, we were approached to build an additional custom one page website to broaden the users engagement and expand their access to the product.